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Fashion Week Heroes Proven Backstage



Unleash the power of professional vegan products, trusted backstage and available for your salon. Proven in the fashion world, our high-performance products have earned the trust of industry experts. 

Liberate your creativity and get inspired by the hottest hair trends, all crafted with Authentic Beauty Concept. 



Discover The Backstage Heroes



Styling 

Gear up with our high-performance styling range. Infused with the perfect blend of nature and science, these products were a hit on the runways of fashion weeks, showcasing their exceptional results. 

Let your clients taste the excellence of runway stylings while still staying true to their values.



NEW HERO - The Pliable Styling Paste 

Uplift your salon's styling game with the new Pliable Styling Paste, a backstage favorite from the runways of fashion week! Featuring COSMOS-certified Zea Mays (Corn) Starch, it offers a medium hold with a unique, re-workable consistency and a subtly powdery hair feel.

Providing a natural, semi-matte finish while adding thickness and texture to the hair. Ideal for short to medium lengths, it also excels in crafting defined, structured looks on longer styles. Let your clients experience this versatile styling paste and create runway-ready looks. 



Beyond Hair

For hair, face & skin. 

On the runways, Authentic Beauty Concept pushes the boundaries of hair care and styling by using the Beyond Hair products in versatile and creative ways. We invite you to incorporate these innovative, multi-purpose products into your salon’s styling games. Not only creating a full beauty experience but also daring to offer a new level of creativity and exploring new styling paths. Bring runway-inspired artistry right to your salon with the Beyond Hair products.